T-Mobile launched a free 30-day network trial in three cities that let prospective customers try out T-Mobile through a personal hotspot that allowed users to call, stream video, email, and browse the web using T-Mobile’s network. Web creative for the home page, coverage page and a landing page was created that promoted the trial and provided a location for people to register.
Almost all participants had a positive experience with three in four seriously considering switching.
homepage, desktop
coverage page, desktop
Landing page, desktop
homepage, desktop
![](https://cdn.myportfolio.com/892d38cbde5636eabdb20fde050ad57d/672403e2-6694-4427-8d33-bfa975d53848_rw_1920.png?h=56a1760d6f8421efb34cd162b268bf2b)
homepage, mobile
![](https://cdn.myportfolio.com/892d38cbde5636eabdb20fde050ad57d/d3fe7d7f-f238-41cc-9998-7bcbf7ebd84f_rw_600.png?h=63bdfbbd4fcf3b5647307dcd60334abd)
coverage page, desktop
![](https://cdn.myportfolio.com/892d38cbde5636eabdb20fde050ad57d/d48ca408-e04a-4c89-86dd-4fd802599002_rw_1920.png?h=f96ab6417723bd019b2f78d02caa2ed2)
coverage page, mobile
![](https://cdn.myportfolio.com/892d38cbde5636eabdb20fde050ad57d/d26568e3-556f-42a2-ae36-4b78931dd74e_rw_600.png?h=b2e2039659ac06ea0ea602ad72b86e8a)
Landing page, desktop
![](https://cdn.myportfolio.com/892d38cbde5636eabdb20fde050ad57d/1f4991ae-032e-4555-9f72-8485921ec09a_rw_1920.png?h=8088558b8708856b91bfc232083f668a)
Landing page, mobile
![](https://cdn.myportfolio.com/892d38cbde5636eabdb20fde050ad57d/4d9ad0fc-dccb-4caf-b43a-6297f1941f8a_rw_600.png?h=2ed7c8a14bf55d2e822303e2df0198c5)